Kaskadian Wrote:Did you feel like the recommended text was enough by itself? I'd look over a few extra small things, but I'd rather not buy 4-5 books to prepare for one exam ya know?
I'm not sure to which exam you are referring, Advertiisng has only one required textbook listed. There are others that may have a few options but the general rule of thumb has been to choose the first on the list. The only exception is Marketing Communications where you may decide to purchase both.
I've used the recommended text, the text companion website, maybe a few other informative websites (when available) and quizlet.
"Setting a goal is not the main thing. It is deciding how you will go about achieving it and staying with that plan." -Tom Landry
TESC:
AAS, Admin Studies. 2010
BA, Social Sciences. 2010. Arnold Fletcher Award.
AAS, Environmental, Safety & Security Technologies. 2011
BSBA, General Management. 2011. Arnold Fletcher Award. Sigma Beta Delta (ΣΒΔ
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