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Master's in Online or Digital Marketing
#1
I am looking into a Master’s of some sort in Digital or Online Marketing and need some input from anyone with experience or knowledge.  I don’t want a MBA with the accounting requirements (my undergrad degree is Liberal Studies) and my only hard criteria are Title IV eligibility, online, and maybe ability to do it Part Time. I am looking at WGU and SNHU as possibles. Otherwise, I am not looking for a lot of academic rigor or accolades from the school but hoping to keep tuition down if possible.
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#2
I've mentioned this before on a few threads for people looking at the Masters, it really depends on the person and how they want to do things. My recommendation has always been the balanced mix/match trifecta of certs, degree, experience. You really don't need MBA or Masters with Marketing, you can get a MAOL and Coursera plus EDX Professional Certificates in Marketing (and related subjects) in addition to experience in the field. Here are a few threads from MichaelDoesMarketing, ultimately settled for UIUC IMSM Management.

https://www.degreeforum.net/mybb/Thread-...e-Question
https://www.degreeforum.net/mybb/Thread-...MS-program
https://www.degreeforum.net/mybb/Thread-...-Champaign
https://www.degreeforum.net/mybb/Thread-...y-or-defer
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#3
I am thinking a MA in Online Communications might actually encompass what I am looking for which is marketing content creation and campaigns? Any recommendations?  I am not really all the interested in business theory.
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#4
Thanks for advice.
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#5
(03-13-2025, 05:49 PM)Eddiemis Wrote: WGU seems solid for cost and flexibility. Looked at Purdue?

OP hasn't logged in for 6 months, hopefully they're still lurking and searching this board regularly, so they can and may answer...
Study.com Offer https://bit.ly/3RTJ3I9
In Progress: UMPI BAS & MAOL | UoPeople BS Health Science
Graduate Certificate: ASU Global Management & Entrepreneurship

Completed: TESU ASNSM Biology, BSBA (ACBSP Accredited 2017)
Universidad Isabel I: ENEB MBA, Big Data & BI, Digital Marketing & E-Commerce
Certs: 6Sigma/Lean/Scrum, ITIL | Cisco/CompTIA/MTA | Coursera/Edx/Udacity

The Basic Approach | Plans | DegreeForum Community Supported Wiki
~Note~ Read/Review forum posts & Wiki Links to Sample Degree Plans
Degree Planning Advice | New To DegreeForum? How This Area Works

[Image: e7P9EJ4.jpeg]
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#6
(03-13-2025, 05:49 PM)Eddiemis Wrote: WGU seems solid for cost and flexibility. Looked at Purdue?

WGU seems to have quite a lot of operational setbacks according to reddit, and the idea of proctored exams doesn't sound particularly appealing.
Walden is cheaper if you can finish in one term, if my memory serves me right.
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#7
(03-14-2025, 03:11 AM)lincolnlawyer Wrote:
(03-13-2025, 05:49 PM)Eddiemis Wrote: WGU seems solid for cost and flexibility. Looked at Purdue?

WGU seems to have quite a lot of operational setbacks according to reddit, and the idea of proctored exams doesn't sound particularly appealing.
Walden is cheaper if you can finish in one term, if my memory serves me right.

Went with SNHU MA Communication New Media and Marketing

https://www.snhu.edu/online-degrees/mast...munication

Almost 40% done
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