Master's in Online or Digital Marketing

[resistk]

I am looking into a Master’s of some sort in Digital or Online Marketing and need some input from anyone with experience or knowledge.  I don’t want a MBA with the accounting requirements (my undergrad degree is Liberal Studies) and my only hard criteria are Title IV eligibility, online, and maybe ability to do it Part Time. I am looking at WGU and SNHU as possibles. Otherwise, I am not looking for a lot of academic rigor or accolades from the school but hoping to keep tuition down if possible.

[bjcheung77]

I've mentioned this before on a few threads for people looking at the Masters, it really depends on the person and how they want to do things. My recommendation has always been the balanced mix/match trifecta of certs, degree, experience. You really don't need MBA or Masters with Marketing, you can get a MAOL and Coursera plus EDX Professional Certificates in Marketing (and related subjects) in addition to experience in the field. Here are a few threads from MichaelDoesMarketing, ultimately settled for UIUC IMSM Management.

https://www.degreeforum.net/mybb/Thread-...e-Question
https://www.degreeforum.net/mybb/Thread-...MS-program
https://www.degreeforum.net/mybb/Thread-...-Champaign
https://www.degreeforum.net/mybb/Thread-...y-or-defer

[resistk]

I am thinking a MA in Online Communications might actually encompass what I am looking for which is marketing content creation and campaigns? Any recommendations?  I am not really all the interested in business theory.

[Shari234]

Thanks for advice.